Tag Archives: Interactive

Interactive Financial Marketing Group Processes Five Millionth Auto Loan Application — Milestone Marks Eight Years of Growth in Auto Finance Lead Generation

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Richmond, VA (PRWEB) February 1, 2011

Interactive Financial Marketing Group (IFMG), a division of Dominion Enterprises, today announced it has distributed 5,000,000 online auto finance loan applications to its Carloan.com dealer network.

The key to achieving this significant accomplishment is the diverse network of auto finance web sites and partnerships that IFMG manages, combined with a proprietary lead routing system. Given the efficiency of its robust routing engine technology, IFMG has validated, screened and distributed an average of 625,000 car loan applications per year since the launch of the system. It achieved this historic level despite the recent economic downturn that has adversely impacted both the automotive and finance industries.

Prior to building the online marketing systems it currently uses for lead generation, IFMG kicked off its operations in 1989 using vanity phone numbers. Customized 800 numbers like 1-800-CAR-LOAN and 1-800-AUTO-LOAN generated auto finance applications that were then delivered to its dealer partners. The 5,000,000 application mark does not include applications that were received and processed before IFMG made the leap to the Internet in 2002.

“This is a landmark event in the history of IFMG,” said Tom Feary, General Manager of IFMG. “It reflects the trust that car buyers have in our auto finance websites such as Carloan.com, and the level of service our dealer network provides to those seeking a vehicle through financing. We’re looking forward to many more strong years connecting dealers to car buyers ready to be financed.”

IFMG invites auto dealers to visit Carloan.com at booth #2046S at the NADA Convention and Expo, February 5-7, 2011 in San Francisco to learn how they can join the Carloan.com dealer network.

About Interactive Financial Marketing Group:

Interactive Financial Marketing Group (IFMG) is a pioneer in lead generation, validation and management services for the automotive industry. By focusing on innovative approaches to lead generation since its inception in 1989, IFMG has developed a family of brands that includes hundreds of the most recognized Internet addresses and vanity phone numbers such as Carloan.com, Autoloan.com, 1-800-CAR-LOAN

Interactive Financial Marketing Group Announces New Additions to Management Team

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Richmond, VA (PRWEB) August 10, 2011

Interactive Financial Marketing Group (IFMG), a division of Dominion Enterprises, today announced that it has added two automotive industry veterans to its company leadership in a move that augments its ability to support its dealer partners.

Nicole Diamond joins IFMG as Dealer Relationship Manager, taking over special financing for Interactive Financial Acceptance (IFA). Diamond has spent 16-plus years in consumer and automotive finance where she supported car dealers through both prime and subprime lending. As a result, she is well-versed in F&I process and will be focused on offering dealers situational lending in the 26 states that IFA covers.

Chris Smith comes to IFMG as its National Sales Manager for the Carloan.com Dealer Network. He brings nearly 20 years of experience in sales management, with the majority of it in running a regional automotive sales operation. Smith?s primary area of focus will be working with Carloan.com dealers to maximize the success of their marketing programs.

?These additions to our team add to our strong heritage of serving the dealer community,? said Tom Feary, General Manager of IFMG. ?Nicole and Chris have been in the trenches as dealers or with dealers for most of their careers. We expect a high contribution towards the superior service that our industry demands.?

About Interactive Financial Marketing Group:

Interactive Financial Marketing Group (IFMG) is a pioneer in lead generation, validation and management services for the automotive industry. By focusing on innovative approaches to lead generation since its inception in 1989, IFMG has developed a family of brands that includes hundreds of the most recognized Internet addresses and vanity phone numbers such as Carloan.com, Autoloan.com, 1-800-CAR-LOAN

Cars.com Taps MEA Digital for Interactive Assignment

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San Diego, CA (PRWEB) February 14, 2009

MEA Digital (http://www.meadigital.com), a top 50 interactive marketing strategy and services firm, announced today that the agency will handle online creative for Cars.com (http://www.cars.com), a leading web destination for car shoppers. Most recently, MEA Digital created a display campaign to complement the brand’s Super Bowl commercial.

“It’s a privilege to be working with Cars.com,” said Michael Chaney, CEO of MEA Digital. “But, as we’ve already demonstrated, we’re up to the task. Our pulse on the marketplace will help us deliver insightful strategy and breakthrough creative to drive their online advertising efforts in the months ahead.”

With millions of unique visitors a month, Cars.com offers comprehensive pricing information, photo galleries, buying guides, side-by-side comparisons, original editorial content, expert car reviews and access to all the information a car shopper needs to make a confident buying decision. Users can shop listings from dealers and private-party sellers; they can also use Cars.com to place ads and sell their car online.

“For consumers, information fuels car-shopping confidence,” said Carolyn Crafts, VP of Marketing at Cars.com. “Now more than ever, consumers are looking for unbiased, in-depth information to make smarter, more informed decisions. We’ve turned to MEA Digital to develop online messages to remind them that Cars.com provides the tools and advice to help throughout the research and buying process”

About MEA Digital

MEA Digital (http://www.meadigital.com) is a top 50 interactive marketing strategy and services firm with offices in San Diego and New York that helps national and international brands such as Oakley, Cars.com, Mitsubishi and Odyssey make the most of the digital medium. The agency’s full-service capabilities include website design and development, online advertising, emerging media strategies, email marketing and search engine marketing.

About Cars.com

Cars.com (http:///http://www.cars.com) is the leading destination for online car shoppers, offering credible, easy-to-understand information from consumers and experts to help buyers formulate opinions on what to buy, where to buy and how much to pay for a car. With comprehensive pricing information, side-by-side comparison tools, photo galleries, videos, unbiased editorial content and a large selection of new- and used-car inventory, Cars.com puts millions of car buyers in control of their shopping process with the information they need to make confident buying decisions.

Launched in June 1998, Cars.com is a division of Classified Ventures, LLC, which is owned by leading media companies, including Belo (NYSE: BLC), Gannett Co., Inc. (NYSE: GCI), The McClatchy Company (NYSE: MNI), Tribune Company and The Washington Post Company (NYSE: WPO).

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More Cars Press Releases

Holiday Autos Interactive Mapping Service Helps Customers Head in the Right Direction

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Surrey (PRWEB) August 20, 2008

Car hire customers no longer need to worry about heading in the wrong direction as car rental broker holidayautos.co.uk launches the first worldwide interactive road mapping service to its website.

The new interactive service means customers have the opportunity to familiarise themselves with resort roads before arrival. The 3D view allows holidaymakers to view the route from a number of angles and the ‘flight mode’ means customers can virtually drive their proposed route online before starting out. Petrol stations and local holidayautos.co.uk outlets are also clearly labelled.

The maps, which will cover more than 1,000 destinations including all airports and major resorts, are a further example of holidayautos.co.uk’s commitment to being the consumer champion of the car rental sector.

Which? Magazine recently voted holidayautos.co.uk the best website for car hire bookings, while its term and conditions are the fairest and most transparent in the sector.

Holidayautos.co.uk Managing Director Stuart Nassos said: “I am delighted holidayautos.co.uk has become the first car hire company to be able to offer car hire customers such an interactive mapping service.

“Unlike most online maps, customers will be able to really familiarise themselves with resort roads before even stepping inside the rental vehicle ensuring that holidaymakers need never worry about driving in the wrong direction again.”

To use the interactive mapping service visit: http://www.holidayautos.co.uk/route-planner/

Holidayautos.co.uk, part of the lastminute.com which can help you to find cheap hotels, provide car hire in the UK, Europe, USA and Worldwide from Holiday Autos. Book your car hire quickly and securely with the experts in online car rental.

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Introducing Color Car Mania, An Interactive iPad Game For Children of All Ages

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(Vocus/PRWEB) March 10, 2011

Color Car Mania is an interactive iPad game aimed to captivate a child’s attention. Played with up to four participants, the object is to find cars of certain colors while on car trips or watching the road. Certain colors are worth a specified amount of points. The player with the most points wins!

When a player spots a car of a certain color, they call out its color. The players and their points are displayed in each corner of the iPad screen. When the other players confirm that the callout is correct, that car is dragged from the middle of the screen to the player’s corner and points are automatically updated for that player.

Players can choose a cartoon character image, name the character and find cars of a range of colors including yellow, red, blue, green and orange. Color Car Mania can be customized in terms of which color cars to put in play, and how many points each color should be valued at. The game can also be played in a timed mode or infinite mode. Players can decide a determined amount of time for a timer that will count down on the game screen. Whoever has the most points at the end of the determined time frame, wins!

An added twist to Color Car Mania is the ‘Wild Car’. This Wild Car option can include police cars or obscure colored cars, like pink. The Wild Car is worth additional points and certainly keeps players on their toes by changing every two minutes!

Color Car Mania is both entertaining and educational. It is well suited for car trips, both for long trips and errand runs (passengers only of course). Color Car Mania is also perfect for any down time in which a street is in view, including porch sitting, outdoor sporting events, restaurants or waiting and lobby rooms.

Color Car Mania is available for download in the iTunes store at http://bit.ly/gjInCv for only $ 0.99! Please visit the iTunes store to see additional screenshots and learn more about this great new game!

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